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Your typical Drake album is not a meticulous job. Honestly, it doesn’t matter it’s different.
when Certified lover boy crashed last year, it looked like Drake was running out. The album wasn’t good: In his over ten years of mainstream music in full Nelson, Drake had a penchant for releasing bad albums. But Certificate it was mediocre in a way a Drake album has never been before. For someone whose offensive appeal stems from a genius level of self-awareness, Certificate‘S premise was too much on the nose. Most of the songs sounded like Drake imitating Drake, resulting in an album of half-hearted old tricks and fan service, thus only scratching the most devoted stan who border on cultists. could fully appreciate.
Sure, the album isn’t without spikes. “Papi’s Home” has a flawless execution, and so does he entered on “7am On Bridle Path” and “No Friends In The Industry”. This speaks of a constant with Drake’s albums: mmost of them are disposable as a whole, but there are always some gems that you will carry with you forever. He can cast anthems in a flash with what feels like a little effort, which is why he’s the greatest singles artist in the world, the best singles artist certified by the Recording Industry Association of America, and has spent a whopping 431 consecutive weeks on Billboard’s Hot. 100. However, the caveat is that his bodies of work suffer, resulting in inconsistent designs that feel bloated and draw attention – and flattery – from every nook and cranny of his fan base.
So, it was a shock when Drake released his latest project, Honestly, it doesn’t matter, with little attention or warning and, even more shocking, it was not only cohesive but also good. Coming up with 14 tracks (actually 13 if you don’t count the 36 seconds of intro) and around 52 minutes (which surprisingly makes it Drake’s shortest studio album to date), It does not matter It’s a powerful album, with no fillers, no halfway ideas that is Drake’s best – and by a large margin too.
It does not matterThe success is mainly due to the way it sticks directly to one theme: club music – and not the macabre tracks DJs are forced to play at functions today – which draws on house and club music in Jersey and Baltimore. , all with a pinch of Noah ”. 40 ”Characteristic ambient sound of Shebib. This is a winning formula because Drake is a vibes artist and dance music is first and foremost good vibes. The best dance records have a penchant for propulsive beats, four-legged bass and a singer who is a powerhouse or can barely carry a note. Who cares, though? We are here to have fun.
Of course, this is one of the the criticisms leveled against It does not matter – That Drake’s vocal performance is lackluster. Whether this is true or not is out of the question. H.House music is full of people who are not vocal masters (In Bright Colors made fun of this decades ago); for every CeCe Peniston or Robin S., there are few people who would receive a “Not a dog for me, dog” from Randy Jackson. Drake is not a terrible singer. If so, he has a vocal coach it would be uselessAnd his cover of Kanye West’s “24” it wouldn’t be so cool But the vocal performances continue It does not matter it may leave you wanting more. Fortunately, the album is so fluid that you won’t be too put off by the vocals.
Except for the last two tracks, the album can consist of three or four long tracks, similar to a club experience of listening to a good DJ effortlessly mixing song after song after song. The sequencing here is way too much better than anything Drake has done since Nothing was the same, but more deviation in plot, energy, or subgenre would have been welcomed. For example, Drake comes out of the house and offers his opinion on something like “Flowers” or “Gabriel”- more in the vein of the British garage, which wouldn’t be surprising considering Drake’s past flirtations with British music – it would have been an insightful change of pace. These oversights aren’t enough to hold back how wonderful it is It does not matter it is though. Songs like “Falling Back”, “Texts Go Green” and “Calling My Name” are superb homages to house music and “Sticky” and “Massive” will be summer songs inevitable.
If you’ve ever wondered what would happen if Drake joined an album produced by Black Coffee, the producer of More life extraordinary “Get It Together” – It does not matter is your answer. Drake is not so much an innovator as a sublime creator of tastes. Does he just ride the waves or does he have a unique ability to predict when they might crest? I will go with the latter. House music will be everywhere this summer and beyond (Beyoncé is setting foot on it) but if you’ve been paying attention, this change has been heading towards us for quite some time now. Kaytranada, Goldlink, Azealia Banks … even hell Truffle Butter – are some premonitions. Although house has left the mainstream, a deep love and appreciation for the genre has never left us. There will be a lot of talk about the roots of the genre, about what black music is like and this and that. While it is essential to do our education, it is also essential to celebrate life under the omens of doom that engulf us. Shut up and dance too.
H. Drew Blackburn is a writer based in Dallas, Texas whose work has been published by Texas Monthly, GQ, Complex, and others. He is working on some scripts. You can email him at [email protected] and follow him on Twitter at @black burning.